Welcome to the Sales Culture Podcast
Nov. 15, 2023

161. Authentic Content for Boring B2B Businesses with Rasmus Basilier

161. Authentic Content for Boring B2B Businesses with Rasmus Basilier
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Sales Culture Podcast

In this episode of the Shaping Culture podcast, host Joe Lemon interviews Rasmus Basler, an authentic content performance coach. We discuss the importance of content for boring businesses.

Rasmus advises against repurposing content, importance of short-form content. The conversation highlights the potential for businesses to leverage content marketing, with Rasmus emphasizing the importance of authenticity.


Connect with Rasmus Basilier

Linkedin: https://www.linkedin.com/in/rasmusbasilier/The Authentic Content Method: https://podcasters.spotify.com/pod/show/rasmus-basilier


Connect with Joe Lemon

Linkedin: https://www.linkedin.com/in/joealexlemon/

IG: https://www.instagram.com/joealexlemon/

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Let's Connect with Joe Lemon

InstaGramhttps://www.instagram.com/joealexlemon/

Linkedinhttps://www.linkedin.com/in/joealexlemon/

 

Don’t miss an episode of the Recovery Lab Show on YouTube: https://bit.ly/453fAjo